The Web Activity and e-Marketing Spot reports page lists the Web activity and e-Marketing Spot reports available when you install and configure WebSphere Commerce Analyzer. Use this list to select and display a Web activity and e-Marketing Spot report.
These reports contain information about the number of times each marketing activity is displayed, clicked, and ordered or abandoned. This category includes the following reports:
- Displayed, clicked and ordered: Reports the number of times a Web activity e-Marketing Spot combination is displayed, clicked, and ordered
- Displayed, clicked and abandoned: Reports the number of times a Web activity e-Marketing Spot combination is displayed, clicked, and abandoned.