To enable manufacturers to manage relationships between their resellers and their distributors.
Businesses seek e-commerce solutions that address their particular business or implementation needs. Usually, a business will match or vary only slightly from a business model. One such business model is the Demand Chain business model. This model illustrates how a business might use an e-commerce site to do the following:
- Manage relationships with its resellers and distributors
- Enable its resellers to connect to its distributors.
- Provide its resellers with the capability to create their own store for their customers
The site may sell either goods or services.
Typically, Demand Chain businesses have the following characteristics:
- They own and manage a catalog
- They manage their online relationships with their partners
- They allow resellers to request quotes from distributors on products or groups of products
- They host reseller stores, which base their catalogs on the master catalog
Typical business pains include the following:
- Helping resellers and distributors connect
- Helping resellers to easily sell more product to their customers
- Managing relationships with large numbers of partners
- Tracking reseller sales numbers
- Easy to learn administration
- Closed-loop marketing
- Out-of-the-box samples
- Ability for resellers to connect to distributor sites for live quotes
Task | Description | Role |
---|---|---|
Set up hub policies |
Use the WebSphere Commerce Accelerator to set up the store policies for the store. Setup could involve changes to store pages, store flow, or text on the store pages. |
Site Administrator |
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